January 2016 Our most recent trip to El Salvador took us to the Ahuachapán department, located two hours west of San Salvador, where we work with the Menendez family. The Menendezes have a storied legacy with coffee; their estates have been owned and operated by their family for decades, and for the last twenty years, [...]
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Peru Day 2- July 22, 2015 Another invigorating farm visit day is yet again behind me. I am getting really nostalgic about these “last” moments, and I think it might be sooner rather than later than I find myself back here in San Ignacio (much sooner if they decide to open the Jaen airport like [...]
Peru Day 1, July 21, 2015 Welcome back to the 12th installment of the Direct Trade Peru blog! I seriously cannot believe that I have made this crazy journey twelve times! Just when I think I have had enough of the long car rides, Peru seems to suck me right back in. Yesterday for once [...]
March 25, 2015 The final day, and also today was also farm visits day! It is always the best day of the trips by far. After having cupped through the Direct Trade lots yesterday, Pieter, Javier and I set off to visit some of our oldies but goodies, as well as a couple of new [...]
Day 3- March 24, 2015 Hi all, lets switch gears to Direct Trade Classic talk! Direct Trade Verified Sustainable talk is at the top of my mind, especially as I have spent the last three days geeking out with some data nerds about sustainability measurement. But it is also important to remember the roots of [...]
Colombia Day 2- I love waking up to the roaring Cauca River in Salgar in the mornings. Today is Saturday, the big market day for coffee growing communities. Saturday is the main day that producers will come into town, sell coffee, cash their checks, and do the week’s shopping. There are some vendors who sell [...]
Colombia- Day 1 Hello from Colombia! I am here with our VP of Marketing, Gerardo Bastiaanse, and our Director of R&D, David Pohl, to give them an introduction to our Direct Trade Verified Sustainable Program. What is DTVS, you might be asking yourself? Is this not just the same thing as Direct Trade that Molly [...]
Day 2- January 14, 2015 What a day! Today was all intensive farm visit day, and we packed in as much as we could. We started early with breakfast at the Menendez’s house, which is always a treat. The Menendez, more than any other family that I have met at origin, are the most gracious [...]
El Salvador Day 1- January 13, 2015 Bienvenidos to the El Salvador blog! I am back here, reporting live from Ahuachapán on Farmer Brother’s annual trip to visit our direct trade partners. I have the pleasure of being accompanied by our Houston plant Roastmaster, Christian Rotsko, who has proven to be a great travel companion [...]
Our travels for coffee take us to some pretty breathtaking places. Make sure to follow us on Instagram @farmerbroscoffeeteam to stay up to date on our views of the world!